Obagiwas the first skincare brand to test its products across the entire Fitzpatrick Skin Spectrum -a scientific scale that classifies six different skin types based on pigment levels and reactions to sun or UV exposure. From the start, Obagi has ensured that its formulations deliver results for every skin tone and type, creating skincare that’s truly for everyone. In 2019, the brand launched the SKINCLUSION® Campaign to champion diversity and inclusivity in skincare - values that continue to guide and inspire Obagi every day.